We have a long history of business consultation, advising and helping both start ups and exisiting brands bringing new products to market in the most effective way to ensure sales and growth.
Utilising our retail and distribution experience we understand both the consumer and business requirements to make a success of your brand and product. Our Team have an outstanding track record, expertise, knowledge and experience in the fast moving consumer goods (FMCG) market with a tireless passion in delivering first-class candidate and client standards. We do what we say with a personal touch that is unrivalled in the industry.
UK market access with clear assessment of the opportunity and selling and negotiation plan. Our track record as senior commercial experts in FMCG, across both manufacturer and retail disciplines allows us to bring ‘both sides of the fence’ to help you and your team, bringing the right skills and expertise together. Once we have clearly understood your needs and challenge we will then recommend and agree a clear plan of action and approach that fully integrates with your team, whilst allowing the day to day business to run smoothly. This typically includes outputs such as:
- New commercial strategy development and implementation
- Category vision and customer engagement
- Specific customer Category and Shopper project and activation plan
- A ‘go to market’ plan to open up specific trade channels e.g. Discounter strategy
- UK market access for the first time with clear assessment of the opportunity and trade negotiation plan
- Defensible trade terms – pricing strategy